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Basic marketing: A global-managerial approach

Perreault, William D.

Basic marketing: A global-managerial approach - 15th - New Delhi: Tata McGraw-Hill, ©2007 - xviii, 844p.

ISBN: 9780070620186

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8 / PER

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Basic marketing: A global-managerial approach

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