TY  - BOOK
AU  - Parasuraman, A.
AU  - Grewal, Dhruv
AU  - Krishnan, R.
TI  - Marketing research
SN  - 9788177225143
U1  - 658.8 
PY  - 2007///
CY  - New Delhi
PB  - Biztantra (Dreamtech Press)
KW  - Management
ER  -