000 00420nam a2200169Ia 4500
003 OSt
008 181001s2018 xx 000 0 und d
020 _a 9781403931009
082 _a658.8
_bMAT
100 _aMathur, U. C.
245 0 _aStrategic marketing management:
_bText and cases
250 _a1st
260 _bMacmillan,
_aNew Delhi:
_c©2006
300 _axvi, 296p.
650 _aManagement
942 _2ddc
_cREF
999 _c3964
_d3964