000 | 00437nam a2200157Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
008 | 181001s2018 xx 000 0 und d | ||
020 | _a9788131719770 | ||
082 |
_a658.4012 _bKEL |
||
100 | _aKeller, Kevin Lane | ||
245 | 0 |
_aStrategic brand management: _bBuilding, measuring and managing brand equity |
|
260 |
_bPearson Education, _aNew Delhi: _c©2008 |
||
300 | _a714p. | ||
650 | _aManagement | ||
942 |
_2ddc _cREF |
||
999 |
_c4416 _d4416 |