000 00441nam a2200169Ia 4500
003 OSt
008 181001s2018 xx 000 0 und d
020 _a9780070581593
082 _a658.827
_bSEN
100 _aSengupta, Subroto
245 0 _aBrand positioning:
_bStrategies for competitive advantage
250 _a2nd
260 _bTata McGraw-Hill,
_aNew Delhi:
_c©2007
300 _axiv, 292p.
650 _aManagement
942 _2ddc
_cREF
999 _c5083
_d5083