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Customer satisfaction research management: A comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations

Allen, Derek R.

Customer satisfaction research management: A comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations - 1st - New Delhi: Pearson Education, ©2005 - xv, 248p.

ISBN: 9788129711342

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8343 / ALL

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Customer satisfaction research management: A comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations

GCET Library
Online Public Access Catalog